UNLEASHING
THE POWER OF
YOUR COMPANY MESSAGE

A. WHAT IS MESSAGE BUILDING?

It is about identifying, articulating, and presenting a company’s uniqueness and verifiable value. With message building, a company can accurately market what it does, how it does it, how it is different, and why that matters.

B. WHAT IS MESSAGE BUILDING?

It builds the right type of experience for all stakeholders, talking less and saying more. All structured through a coherent, logical message and execution process.

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C. WHAT IS MESSAGE BUILDING?

Memorable and actionable storylines pull all parties involved in the same direction, building team focus and brand momentum. Good message building makes your potential shine, creating more sales opportunities and winning more deals.

THE MESSAGE BUILDS THE COMPANY

In 2008, The Message Builder was founded by Nathan Kotek after a simple observation—it’s hard for companies to be heard in today’s noisy world of buzzword content and social media. Never before has it been so important to get your message right. Companies have not adapted to this reality. This mismatch led Nathan Kotek to create The Message Builder Method™ to overcome this challenge. Because companies lack internal message-building skills.

THE FOUNDATION FOR SUCCESS

The Message Builder Method™ provides a beginning-to-end solution, crafting your company value proposition, standardising your message and making it scalable for growth. Good message building is the foundation for performing sales, marketing and branding, creating:

Focus
Simplicity
Scalability